Faze Clan

2022

FaZe Clan x Respawn gaming chairs fuse cyberpunk and FPS energy.

Services

Brand Identity
Creative Strategy
Motion design

Overview

FaZe Clan and Respawn teamed up to elevate the gaming experience with a next-level chair design. We developed a bold visual system blending cyberpunk aesthetics with iconic FPS and gaming references, featuring custom badge illustrations seamlessly integrated into an all-over pattern across two limited-edition SKUs.

Beyond chairs, we extended the concept into 3D motion visualizations of a bomber jacket and a rug, showcasing how the system could scale into a full-fledged merchandise collection. The assets were also leveraged for a FaZe Arcade activation, creating a cohesive, high-energy environment that resonates with the gaming community.

Testimonial

More Work

Web Disco

MPI Research